Name: Eric Little
Title: Chief Development Officer
Brand: Right At Home
Segment: Senior Care
Units: 600+
Locations: U.S., U.K., Canada, Australia, Ireland, Netherlands, Japan, China

What are you doing differently with your marketing program as a result of Covid-19?

We have pulled back on most non-broker lead generation for the time being. That said, we are still seeing some leads come in organically. We…

As Covid-19 continues to disrupt franchised businesses and affect the global economy, franchisors and franchisees should consider shared services arrangements to spread costs, create efficiencies, and leverage knowledge and expertise across brands. In shared services arrangements, an entity provides generally the same type of services to more than one brand…

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